Music Canada has released its latest report entitled Keys to a Music City: Examining the Merits of Music Offices, Boards, and Night Mayors. The report was launched ahead of the Music Cities Summit at Canadian Music Week 2018 and builds on Music Canada’s 2015 study, The Mastering of a Music City.
Music Canada conducted in-depth interviews with practitioners in 17 cities across the world to create the report, which provides a detailed analysis of some of the most common structures used by municipalities to develop and implement their music strategies and policies. Some of these existed prior to 2015, while others are more recent.
Music Canada’s defines a music city as a community of any size with a vibrant music economy. Beginning with artists and musicians, Music Canada says music cities are home to a broad range of professionals who support artist entrepreneurs in their career development. They contain spaces for education, rehearsal, recording and performance, and foster a live scene with an engaged and passionate audience that provides artists with a fertile ground for developing their craft.
“Since the release of The Mastering of a Music City, additional questions have been raised by those seeking to develop their own Music City about the advantages and limitations of different models,” says Amy Terrill, Executive Vice President of Music Canada. “With this new report, cities can find answers to their most pressing questions, gain insights from experts in the field, and learn from the experiences of other cities.”
Keys to a Music City examines the various ways that music officers, music advisory boards, arms-length music organizations, and night mayors are used in different jurisdictions, and offers a guide on how both city officials and community members can play an important role in building their music city.
Most importantly, this report identifies critical conditions for success and 10 key lessons learned by experts who have sought to leverage the many social and economic benefits of a vibrant, actively promoted music economy.
“Keys to a Music City: Examining the Merits of Music Offices, Boards, and Night Mayors is a deeply researched and essential resource for public officials, industry leaders, academics, non-profit activists, musicians and all other stakeholders eager to identify and adapt effective models to their own communities,” adds Michael Bracy, co-founder of the Music Policy Forum.
To download the complete report, CLICK HERE.
For more information, contact Music Canada: 416-967-7272, www.musiccanada.com.