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Indie Week Canada Wraps Up Five Days of Music Education & Connections

The annual Indie Week Canada conference has come to a close after five days of online educational programming offering a wide array of career and industry insights to artists and industry professionals. The conference welcomed speakers from a Downtown Music, CD Baby, Songtrust, Chartmetric, MIDEM, Moment Factory, Side Door, Bandcamp, Bandzoogle, CMRRA, Show.co, SOCAN, and other respected music companies and organizations.

“I've been involved in quite a few 'online' conferences this year, most of them disappointing to say the least. Then there is Indie Week. Probably the most organized and professional event I've seen so far this year,” says Bob Bender, who hosts the The Business Side of Music podcast.

Artists and music industry professionals discussed the future of the business, international markets, how to find success in music during the pandemic, and much more. Through the online platform, attendees and participants connected with one another to make business connections and build a supportive online community.

“I’m very pleased with the results especially during this time and this being our first online conference of this size. My expectations were surpassed and the feedback has been overwhelmingly positive with many mentions of this being the best conference attended online this year,” says Darryl Hurs, founder of Indie Week Canada.

More than 1,000 participants experienced the conference online that brought together topics of diversity and equality in the music industry, educational components on how to grow audiences and monetize music online, as well as high-level presentations on building strategy.

When Indie Week came to a close,  the online platform statistics included;
357,049 sponsor impressions, over 7,000 messages facilitated,
575 participants in meet-ups, and 82 community boards created. Moving online allowed that networking to go global, as 40 countries were represented by the attendees and speakers of the conference.

Indie Week Canada says it pledges to continue to build the international community that was established through the conference, through its weekly free online sessions every Tuesday Called Indie Weekly which aim to inform and entertain members of the music industry. More online conference sessions are planned for 2021.

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Michael Raine is the Senior Editor at Canadian Musician. He is also a co-host of the popular Canadian Musician Radio weekly podcast.
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